Job Description

Shah Trading Co. Ltd is a leader in the food industry with a 40 year history serving customers both in Canada and globally. With a deep understanding of food markets and food safety requirements we are committed to continued leadership, growth, and service to our customers.

Sales Representative (Commission-Only) - Shah Trading Company - Western Canada

Location:   Calgary or Edmonton, Alberta (covering BC, Alberta)
Type:  Independent Contractor / Commission-Only

About Shah Trading Company : 

Founded over 50 years ago, Shah Trading Company is one of Canada’s leading importers, manufacturers, and distributors of ethnic and natural food products. Our extensive product line includes grains, beans, spices, canned goods, rice, nuts, and dried fruits —distributed to major retailers and wholesalers across North America.

We’re expanding our reach in Western Canada and seeking a motivated freelance Sales Representative who can help us build and strengthen our customer base across the western provinces.

The Role:

As an independent Sales Representative , you will represent Shah Trading Company in your territory, focusing on expanding market presence, growing sales volume, and nurturing long-term customer relationships. This is a commission-only role , ideal for an experienced and entrepreneurial salesperson who thrives on results and values flexibility.

Key Responsibilities:

• Develop new business opportunities with grocery stores, ethnic retailers, food distributors, and wholesalers across Western Canada.

• Manage and grow relationships with existing customers to ensure satisfaction and repeat business.

• Promote Shah Trading’s diverse product range, highlighting key features, pricing, and promotional offers.

• Conduct in-person and virtual sales visits, presentations, and product demonstrations.

• Monitor competitor activity and market trends to identify growth opportunities.

• Meet or exceed monthly and quarterly sales targets.

• Maintain accurate records of sales activity and submit regular updates to the Sales Manager.

Requirements:

• Minimum 2 years of B2B sales experience in the grocery, food distribution, or consumer goods industry.

• Strong existing relationships with retailers and distributors in Alberta and Western Canada are an asset.

• Proven record of meeting or exceeding sales goals.

• Excellent communication, negotiation, and interpersonal skills.

• Self-motivated, entrepreneurial, and able to work independently.

• Access to a vehicle and valid driver’s license.

• Proficiency in English (verbal and written).

• Knowledge of South Asian, Middle Eastern, or ethnic food markets is highly advantageous.

• Arabic, Punjabi, or Hindi language skills are an asset.

Compensation

• Commission-Only Structure – Unlimited earning potential based on sales performance.

• Flexible work schedule and remote operation.

• Opportunity to represent one of Canada’s most trusted food brands with a strong product portfolio and nationwide logistics support.

Why Join Us?

Competitive Compensation: Base salary plus performance-based commission.
Car Allowance: To support your travel needs.
Comprehensive Benefits: Including Medical, Dental, and Life Insurance.
A Supportive Team Environment: Where your contributions are valued and your growth is encouraged.

Shah Trading Company is committed to providing equal opportunities for all applicants and employees regardless of race, ancestry, place of origin, color, ethnic or national origin, citizenship, religion, sex, sexual orientation, gender identity, gender expression, age, record of offences (for which a pardon has been granted), disability, marital or family status, or any other characteristic protected by law. If you require accommodation to participate in the recruitment process, please contact us to provide your contact information. While we appreciate all resume submissions, only those selected for an interview will be contacted.

Job Tags

Base plus commission, Full time, For contractors, Freelance, Remote work, Flexible hours,

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