Job Description

Bring Great Coffee to Every Stop

As a Beverage Route Sales Representative, you’ll be the face of Farmer Brothers on the road—keeping customer beverage stations stocked, clean, and performing perfectly, while growing accounts through outstanding service and smart selling.

A Day in the Life

Start your morning with a set route and a clear plan. You’ll load up coffee, tea, and related products; drive to scheduled accounts; replenish, rotate, and tidy the beverage station; perform at least one CQC (Cup Quality Check) to ensure quality; and check that equipment is clean and functioning. Throughout the day, you’ll manage invoices, inventory, and collections; surface any customer issues to the ASM (Area Sales Manager); and look for opportunities to increase revenue per stop by filling distribution gaps, executing seasonal/LTO promotions, and ensuring pricing actions are in place. When not on a set route, you’ll provide route relief and assist with warehouse tasks and inventory counts.

Schedule & Driving Requirements

• Typical Work Schedule: Monday - Friday, 7:00 am - 4:00 pm; overtime as needed
• Driving: Valid driver’s license required; must be able to complete a successful DOT physical

What You’ll Do

• Deliver, replenish, and rotate coffee, tea, and related products on assigned routes
• Keep equipment clean and in working order; perform a minimum of one CQC daily
• Escalate customer issues quickly to the ASM and ensure satisfaction
• Service every customer on the daily schedule and complete required deliveries
• Handle invoices, inventory, and collections each day while on route
• Grow revenue per stop by closing distribution voids, running seasonal/LTO promotions, executing pricing actions, and maintaining beverage station standards
• Notify the ASM of inefficiencies, customer dissatisfaction, or new opportunities during route relief
• Assist the ASM with inventory cycle counts, warehouse tasks, and customer matters
• Learn brewing equipment basics and perform minor repairs/adjustments
• Follow The Farmer Brothers Way to Sell to drive satisfaction and loyalty; make sales calls when time allows
• Pitch in with warehouse operations, A/R collections, and customer service activities as needed

Qualifications

• High school diploma or equivalent
• Clean, strong driving record
• Route delivery experience a plus
• Customer service background preferred
• Foodservice industry experience desired

Skills That Set You Apart

• Hands-on mechanical aptitude with hardware and software used in the field
• Sharp at understanding customer needs and spotting opportunities
• Aligned with business goals; uses sound judgment and decisive thinking
• Recognizes personal impact on others; strong active listening and clear communication
• Builds rapport and strong customer relationships; works well independently
• Proactive mindset; identifies issues, problems, and opportunities early

Compensation & Benefits

Farmer Brothers is committed to pay transparency. Base pay for this role varies based on experience and qualifications. We apply location-based market adjustments, and higher-cost areas may receive geographic pay premiums. Your specific pay will be discussed during hiring based on work location.

• Comprehensive benefits may include health coverage, retirement plans, and paid time off
• PTO provided meets or exceeds applicable state/local requirements
• For details on compensation and location-based adjustments, contact Farmer Brothers Human Resources

Equal Opportunity

Equal Opportunity Employer / Veterans / Disabled

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