Job Description

WHY BE GOOD WHEN YOU CAN BE GREAT?

At Beacon, we believe great marketing is a marriage of art and science, where insight, creativity, and technology work brilliantly together. We are looking for a client marketing manager to lead, nurture, and grow our clients' businesses and relationships, work with our internal teams to achieve clients' marketing goals, and ensure that we are providing the kind of consistent, proactive thinking and added value that really makes a difference for the client and ensures a long and dynamic working relationship. You get to work with other fun, hardworking, and creative people who are passionate about making marketing magic happen for our clients (all while adding awards and trophies to your bookshelf). Our ideal candidate is a team-spirited, skilled, and imaginative individual with an eye for marketing strategy and opportunities. If you like working with people, can organize and juggle multiple balls at once (not literally, but that would be awesome, too), have outstanding communication skills, and enjoy a fast-paced environment, we'd love to talk to you!

Our ideal candidate is a team-spirited, skilled and imaginative writer with an eye for detail. If you can grasp project requirements quickly and offer valuable insight, we'd like to meet you. The diversity of our client mix means you'll never get bored. From HVAC to tourism and from health to event marketing; we work with some of the best local companies in their industries. From coast to coast, we work with small to medium businesses that focus on local or regional target audiences. We also have marketing campaigns with national reach. 

About the Jr. Blog Writer position:

The Jr. Blog Writer works with the Content Lead and is there as a support person to help oversee all content-related needs and deliverables for the client base. In most cases, the Content Lead will delegate to the Jr. Blog Writer as needed.

Job Duties

• Content Creation: Develop high-quality blog posts, articles, and other content formats that align with our clients' target audience.
• AI Usage: Use high-quality, strategic prompts to implement AI into the content development process.
• Research: Conduct in-depth research on industry trends, competitors, and target audience preferences to inform content development.
• Keyword Optimization: Incorporate relevant keywords and SEO best practices to improve search engine visibility.
• Editing and Proofreading: Ensure all content is well-written, grammatically correct, and free of errors.
• Collaboration: Work closely with the marketing team to develop content and ensure alignment with overall business objectives.

Skills Required

• Quality Portfolio : Show samples that demonstrate expertise in a particular field.
• Technical Proficiency: Use AI and other tools to increase the quality of content and speed at which it's done.
• Marketing Knowledge: Understand marketing and the strategic side of content development to ensure the success of client campaigns.
• Experience in Health & Wellness Content : Many of our clients are mental health care professionals. Knowledge in this area and a willingness to learn about this growing industry is preferred.
• Excellent Writing Skills: Strong ability to write clearly, concisely, and engagingly.
• SEO Knowledge: Understanding of SEO principles and best practices. Knowledge of how to use tools such as SEMrush, Surfer SEO, or Clearscope is preferred.
• Research Skills: Ability to conduct thorough research and gather relevant information.
• Creativity: Ability to think outside the box and generate innovative content ideas.
• Attention to Detail: Meticulous attention to detail and accuracy.
• Time Management: Effective time management skills to prioritize multiple tasks meet deadlines.

Job Expectations

• Consistency: Deliver high-quality content consistently and meet deadlines.
• Adaptability: Be open to feedback and willing to make revisions.
• Teamwork: Collaborate effectively with other team members.
• Growth Mindset: Continuously seek to improve your writing skills and knowledge.

Additional Duties

• Content Deliverables: Create occasional content deliverables such as landing pages, email newsletters, press releases, light website content, and for other projects as needed.
• Analytics Tracking: Monitor website analytics to measure content performance and make data-driven recommendations.

Company Culture:

You don't have to be crazy to work here, we'll train you! We love to produce GREAT work for our clients and have a blast doing it. Our team is made up of people who love what they do and love making a difference. Everyone's voice is heard and you will have space and freedom to create your dream job. 

Benefits & Wages:

We offer quarterly profit sharing, flexible work hours, Flex Fridays, unlimited PTO, 401k plans with employer matching, as well as medical, dental, and vision insurance. This job pays between $40,000-$45,000 depending on experience plus benefits.

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